The “Makka Ugao” campaign, launched by the Grain Ethanol Manufacturers Association (GEMA), promotes the cultivation of maize (known as “makka” in Hindi) to support the Government of India’s E-20 initiative, aiming for a 20% ethanol blend in fuel by 2025. The campaign includes educational programs, seed distribution, and financial incentives to encourage farmers to grow maize, boosting both ethanol production and farmers’ income. GEMA encourages its members and farmers to raise awareness and cultivate more maize for this purpose.
GEMA represents key stakeholders in the grain ethanol industry, bringing specialized knowledge and experience in ethanol production and supply chains.
With a broad membership base, GEMA has an established network of manufacturers, suppliers, and farmers, enabling effective outreach and support for the campaign.
GEMA's core focus on ethanol aligns perfectly with the goals of promoting maize cultivation for ethanol production, especially in line with the Government of India's E-20 initiative.
GEMA's focus on renewable fuel sources aligns with broader environmental and sustainability goals, including reducing greenhouse gas emissions through biofuel production.
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GEMA is an association of All India Grain Ethanol Manufacturers. It stands for harmonious relationship, quality and productivity of the distillery industry on the whole.